How to access top talent for your small business
Recruiting can be time-consuming, resource-heavy and frustrating if you don’t end up with the perfect hospitality hire for your vacancy. Employees are the core assets for any company as they are heavily specialized in the work they do. By accessing the best talent available you can utilise their skills efficiently as work is completed timely and your resources used efficiently.
As a hospitality business, especially with the talent shortages at hand, finding the right match for your role can be quite a challenge but by using specialist recruitment partners finding fresh new talent can become easier.
Utilising job boards
Job boards like Caterer.com have a pool of qualified, role-specific candidates, searching for hospitality related positions, with specific skill sets and personality traits, sparing you valuable recruitment time.
Industry-specific job boards are especially useful for companies finding it difficult to get applications through organic recruitment, such as job ads and their online presence. Jobs boards can broaden the search, sometimes globally, reaching an increased number of active job seekers.
Working with a variety of job boards has numerous advantages for businesses, as they have the ability to utilise advanced technology such as Artificial Intelligence (AI). With this, they can receive and review high volumes of applications, reducing the time HR and management spend scanning through applications.
Job boards can access a larger audience by focussing directly on your vacancy and searching for specific candidates who match or exceed your recruitment needs and wants often by location, skill set, salary range and/ or any other role-relevant criteria.
Elevating your brand
Branding is one of the most significant details a company should focus on, as it’s beyond just a memorable logo. It increases the value of your company, as well as provides potential employees with a strong sense of who you are as a business, and can make acquiring new candidates easier when done right.
Your brand differentiates your company from competitors, among the talent you’re hoping to recruit. It’s determined by factors like your company values, your development programmes and other opportunities.
Businesses from any industry or size, benefit from the added boost by partnering with job boards for their recruitment campaigns. Raising brand awareness and company intel with candidates is something job boards excel at; getting your vacancy in front of top talent who may not have heard of you but who will be interested enough to check out your brand, culture and vision online.
Investing in job boards that elevate your brand, heightens your presence in the industry and preserves your expertise. More specifically, it gives you a better advantage of acquiring skilled, creative and high-quality candidates in such a competitive market.
Checklist for attracting top talent
Consider working with a specialist jobs board to streamline the application stage
These platforms invest their efforts to ensure visibility for your vacancies. They can reach a diverse range of ideal candidates and guarantee a level of coverage you might not be able to accomplish internally.
Highlight what makes you different, your culture and values
Ensure you communicate this effectively, conveying your unique characteristics, whilst being transparent and honest with what you promise to candidates and customers.
Be realistic about salary and benefits
Mention the vast opportunities or unique perks you offer, as this can often be an effective tool when recruiting and retaining talent. This will also provide a better experience for employees and candidates and increases satisfaction.
Download our free Hospitality Hiring Made Easy Guides
How do you source the best hospitality talent? What can you do to create brand loyalty and improve retention? Is your company culture important when recruiting? What makes candidates want to work for your business?
In this 4-part guide we provide clear information and top tips to help you manage your recruitment process and build a loyal, engaged and successful workforce to drive your business forward.
As a trusted hospitality recruitment partner, Caterer.com has 20 years’ experience working with the industry, for the industry. This guide will inspire you to develop powerful and practical recruitment and talent management processes.
