A practical way to make your diversity, equity and inclusion strategy a reality
Hire responsibly with Equality Boost
What is it?
Equality Boost is a proven way to increase applications from underrepresented groups through targeted display advertising.Harnessing a unique blend of data science, Equality Boost pinpoints when, where and how to reach the talent you need by demographic, location and interest information. This means you can serve the right ad to the right audience. Every campaign designed with Equality Boost is developed to attract both passive and active candidates, increasing application numbers and showcasing your brand authentically.
How it works?
- We help you to identify your unique challenges and set clear objectives to help shape a bespoke package for your needs.
- Build an optimised campaign with end-to-end creative support, so that your jobs standout to the right candidates and enhance overall brand perception.
- Target the people you need through a strategic mix of direct and retargeted, social and programmatic ads – as led by our team of display experts.
- Monitor campaign performance with real-time data and insights, measuring success to improve campaigns over time.
- The Equality Boost Badge will be displayed on you job listings to showcase that you are investing in searching for diverse candidates.
Contact Caterer.com today to make your diversity, equity and inclusion strategy a reality
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